Camino Real Polanco

Category: Major Campaign
Created: Fall 2019

Built in 1968 for the Mexico City Olympics, Camino Real Polanco is a high-end hotel created by the renowned Mexican Architect Ricardo Legorreta, and thus this space is considered a Hotel-Museum for its beauty, functionality and colors.  Combining graphic elements that reference the colors and architectural elements of the hotel with art work that is featured in the hotel, the brand was created to be playful, sophisticated, and uniquely Mexican. 

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